Thursday, February 14, 2013

Pricing

Something about pricing has always interested me, to squeeze the maximum out of your end customer is a fascinating topic if you ask me. A marketeers ability to increase the perceived value of the product in the eye of the customer is critical to charge premium dollars. A good marketeer is one who can successfully shift the perceived value of the product in the eyes of customer to be equal to the objective value of the product.

Love pricing! Would love to help start-ups or SMBs come up with best pricing strategies

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